Stay-at-home Brits give Virgin Media a sales boost

Rachel Stevens plugs in Virgin Media

Business Digest: Revenue for third quarter up 6.4 per cent - even before superfast broadband launch

BY Eliot Sefton LAST UPDATED AT 15:24 ON Wed 27 Oct 2010

Virgin Media increased its revenue by 6.4 per cent year on year to £978m in the last quarter. It added 14,100 new customers, taking its total subscriber base to 4.78m.

The company business covers mobile phones, landlines, broadband and cable TV. 'Triple-play' customers, ­ those taking three products from Virgin, ­ grew to 62.7 per cent of the subscriber base. 'Quad-play' clients were up to 11.5 per cent.

The figures for July to September were announced on the same day that pre-registration began for Virgin's superfast 100Mb broadband service, which it will start rolling out in December.

Virgin claims the new service will allow a music album to be downloaded in five seconds and a television show in 30 seconds. London, the south-east and Yorkshire will be the first regions to receive coverage.

Read a full report at the Guardian. · 

For further concise, balanced comment and analysis on the week's news, try The Week magazine. Subscribe today and get 6 issues completely free.