'Muslim machine gun' toy prompts supermarket apology

A French retailer has withdrawn 'Islamophobic' toy guns after facing a customer backlash

Auchan toy gun

French supermarket chain Auchan has been forced to remove a toy gun from its stores after consumers complained that it was labelled with symbols associated with Islam.

The plastic toy, modelled after a Kalashnikov machine gun, has the celestial symbols of a crescent moon and star that are often associated with the Muslim faith.

Customers quickly took to social media to complain that the toy associated violence with Islam in a way that was offensive and Islamophobic.

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The supermarket chain, one of the largest in France, quickly apologised and removed the toy from its website and stores. The company admitted that there had been a "lack of vigilance", telling French news site Nouvel Observateur that it was "very sorry if some people were offended by the presence of religious symbols".

"It was entirely unintentional," it said. "The product we ordered was of a neutral design that does not correspond with what we received."

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