WWDC 2012: Apple adds Facebook to iPhone, defriends Google Maps

Jun 12, 2012

Apple shift allegiances, but is it in danger of putting people off with new Facebook integration?

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FACEBOOK is to get a huge boost from Apple when iOS 6 is introduced later this year. The social network, which has taken a battering in recent weeks because of a botched stock market flotation, is to be integrated into all new iPhone and iPad software, an audience at WWDC 2012, (pictured), Apple's annual developer's conference in San Francisco, heard yesterday.
Apple's big pitch yesterday was: "Facebook. Integrated throughout iOS. You'll definitely Like it." The company promises that users will be able to log in once to Facebook, without an app, and share anything, The Daily Telegraph reports.
"Share a photo to Facebook right from Camera or Photos. Post your location right from Maps," the announcement says. "Brag about a high score right from Game Center. If you have your hands full, just ask Siri to post for you. You need to sign in to Facebook only once, and you'll be off and sharing."
Having Facebook integrated throughout iOS has already raised concerns about unintentional sharing. Larry Dignan, writing for CNET, describes an "oversharing nightmare" in which users forget they are logged into Facebook and share pictures or even conversations they would rather keep to themselves.  
While the new relationship is good news for Facebook, Google has been dealt a blow by Apple's announcement that they will no longer use Google Maps for mapping data. Apple has been using Google mapping data for the iPhone since it was launched in 2007.
Apple announced that it has created a 3D map in direct competition with Google Maps, reports the Daily Mail. Senior executive Scott Forstall said the company had a fleet of aircraft and helicopters that have been mapping the world, and that the new iPhones would feature ‘live' traffic maps created from users' data as they drive around cities.
"We're doing all the cartography ourselves," said Forstall. "This is a worldwide effort, we're covering the world." The software, to be released later this year, includes turn-by-turn navigation and voice direction - putting it on a par with the Google Maps app on Android phones.

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I'm reminded of when, during the First World War, Germany invaded Serbia and toppled Belgrade; Bulgaria, thinking it knew how to recognise a winner, rushed to join Germany, and the rest is history. Are we seeing a more civilised version of the same here?

I don't twat, neither do I use farcebook, so these upgrades are no good to me, but as long as they need to be physically activated to share info I will just push them to the back of the screen and leave them there.

Maps will have to be a lot better than google to justify the change, and I do worry about "live traffic updates" which will track users phones to monitor traffic flow.

I may yet dig the old nokia out of the drawer that is just a phone, with no interweb functions at all.