Google’s Android claims victory over Apple at Christmas
Three-quarters of smartphones sold over festive period featured Android operating system
GOOGLE is claiming victory over Apple in the battle for smartphone customers over Christmas, according to the Daily Mail. The paper says that Google's Android operating system was installed on three-quarters of the smartphones and tablet devices sold in the gift-buying season.
Although Apple's iPhone 5, iPad and iPad mini remained tremendously popular with consumers, Android is used by a slew of manufacturers including Samsung, HTC and LG. In addition Google powers Amazon's Kindle Fire tablets which was a hot seller.
The battle is also heating up in the market for downloadable 'apps'.
Both Apple’s App Store and Google’s Android App Store have about 700,000 available apps. But Apple operates a strict vetting regime to ensure that only apps which are of sufficiently high standard and offer high security make it in to its App Store. By contrast, Google does not review any Android apps before making them available through its marketplace. That gives app developers more freedom but, on the down side, it also increases the risks for users.
Google still falls well behind Apple it terms of cashing in on app downloads. Apple takes around 30 per cent of the revenue generated from the sale of apps and is said to make as much as £3.6 million a day from the 200 most popular downloads. The equivalent figure for Google, which has many more free downloads, is a much more modest £450,000 a day.