Thu 19 Sep, AT 11:40
Adidas to offer Bale millions to take on Nike star Ronaldo in Real Madrid marketing war
Tue 16 Jul, AT 12:04
Jamaican sprinter blames coach, Adidas drops Tyson Gay -- and is Nesta Carter also in trouble?
Thu 20 Jun, AT 15:49
Footballer accused of selling his image rights through companies based in tax havens
Tue 21 May, AT 15:37
Singer 'lucky to be alive' after falling from Range Rover's passenger seat and dodging M1 traffic
Point of View
Fri 17 May, AT 14:59
As Becks bows out, his illustrious rugby-playing counterpart is poised for another triumph
Wed 8 May, AT 10:46
Gunners set to ditch Nike for record £30m-a-year contract with US manufacturer
Mon 11 Mar, AT 10:56
Premier League giants could land £74 million per season agreement
Thu 7 Mar, AT 12:22
Premier League stars are 'great' says Messi - but what about his 'mantra' on diving and respect?
Fri 23 Nov, AT 12:35
New deal, brokered by Ivan Gazidis, is 'second-biggest shirt sponsorship ever'