Ryanair boss O'Leary takes on Twitter: genius or odious s**t?
'Nice pic. Phwoaaarr.' Michael O'Leary gives as good as he gets in 'shambolic' Twitter Q&A
RYANAIR'S chief executive Michael O'Leary "crash-landed spectacularly" during his first live Twitter Q&A.
The outspoken airline boss was supposed to be answering questions from Tweeters using the hashtag #GrillMOL in a public relations exercise. But The Independent described it as "a shambles from the start".
Using the official Ryanair Twitter profile – which is illustrated by six women in bikinis – O'Leary logged on 50 minutes early due to a scheduling error. Seemingly unaware that his messages could be seen by everyone, he began by telling one female tweeter: "Nice pic. Phwoaaarr! MOL"
As several people accused him of sexism, he responded: "Just found out what hashtags are. Learning on da job! Always compliment ladies pics [sic]."
He told another Tweeter who tried to help him with his confusion: "Lucky I remembered to show up here at all never mind bleedin' hashtags #GrillMOL". And when a Ryanair employee tweeted "my boss is on Twitter right now", he replied: "Get back to work you slacker or you're fired."
Disgruntled travellers took the opportunity to interrogate O'Leary about the low-cost airline.
— Ben_Yates (@Ben_Yates) October 21, 2013
One tweeter asked if the airline boss had ever considered fitting seats in the cargo hold, to which he replied: "Not seats but beds. Mile high club anyone?"
Worth pointing out #GrillMOL wasn't 10 mins late - it was 1 hour early - advertised to be 4-5pm GMT! Ryanair can't get anything right
— James Quinn (@jamesrquinn) October 21, 2013
"Is it company policy for your staff to be rude and unhelpful as possible?" asked one person, while another asked: "Is there any truth in the rumour that you plan to charge passengers for each inhalation they make after take off?"
The chief executive responded instantly to this one, saying: "Hi Beth, great idea. Have a team workin' on it as we breathe!" She replied: "I thought you might like that one you money-grabbing bastards."
— Matt Trilby (@realhatsmatter) October 21, 2013
But the chief executive did not seem fazed by the criticism. Asked what name passengers could call him, the chief executive quipped: "Call me genius, Jesus, Superman, or odious little s**t, whatever takes your fancy as long as you fly Ryanair!" ·