Set in stone: the best personalised jewellery trends

Look to these designers for beautiful ways to display your name in full, that of your beloved, some simple initials or even your zodiac sign

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What’s in a name?

Carrie Bradshaw was responsible for a number of questionable fashion trends during Sex and the City’s heyday, but arguably one of her better sartorial choices was the Carrie necklace. Would-be fashionistas everywhere suddenly wanted their own slice of (affordable) Carrie couture, and jewellery designers quickly caught on. While name necklaces are enduringly popular, like all trends, they’ve evolved. These days it’s more about individual, often customisable initials over full script names and words such as the fun, circus-inspired Hoopla collection by Annoushka Ducas – designed to be worn as pendants or earrings – or the graphic, Art Deco-style Stripe Alphabet range by Lily Kamper. LA jeweller Maya Brenner became an overnight sensation when Meghan Markle was spotted wearing one of the designer’s ultra-fine gold chains adorned with a diminutive ‘M’ and ‘H’. For more statement looks, luxury headband atelier Lelet NY has released a range of rose gold-plated alphabet hair slides. Even French fashion house Chloe has jumped on the bandwagon with a launch of surprisingly edgy initial rings. The brass trinkets (£180 a pop) look chic worn solo or – for a real statement – they could be sported across several fingers to spell out a word.

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