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Lexus Gamers’ IS: is this the ultimate gaming space?

Luxury carmaker’s concept vehicle was designed by Twitch users

by The Week team
22 Feb 2021

Gamers, start your engines. Lexus has unveiled the Gamers’ IS - the first vehicle designed by and for the Twitch community. 

  • AMR-C01: Aston Martin unveils £57,500 luxury racing simulator

Described as the “ultimate gaming space”, the concept car is the result of a partnership between the Japanese luxury carmaker and the Amazon-owned live streaming platform. 

The modified-version of the Lexus IS 350 F Sport sedan has been created after 554,000 unique viewers offered their design suggestions during a livestream hosted by popular streamer Fuslie. Viewers voted on modifications, ranging from the gaming-themed exterior wrap to the custom controller. 

Lexus then worked with the fabrication experts at SCPS to bring the custom, crowdsourced car to life as a totally immersive gaming vehicle.

Vinay Shahani, vice president of marketing at Lexus, said: “We asked for their help designing their dream gaming space, and they answered in spades. Together, we created the ultimate fusion of design and performance in automotive and gaming.”

Don’t expect the car to roll off the assembly line anytime soon though, TheGamer.com reports. A Lexus spokesperson said: “It will likely become a show car and make the rounds of the auto shows once those come back.” 

Lexus Gamers’ IS

‘Black ops and reconnaissance’

The exterior of the Gamers’ IS is adorned with the “Infiltrate” design custom vinyl wrap, as chosen by 48% of voters in the Twitch poll. This look exudes a technical, interface-driven, HUD-centric design territory reminiscent of first-person gaming, black ops and reconnaissance.

Lexus Gamers’ IS

‘Neon Tokyo’ interior

For the interior, more than half (55%) of Twitch voters selected the “Neon Tokyo” style featuring an electrified, neuron-exploding Japanese pop art aesthetic. The ceiling of the cab is decked out with a clear layer of acrylic embedded with resin “raindrops” all backlit with programmable RGB LED lights, giving off the effect of driving under the lights of downtown Tokyo at night in a light rain. Behind the rear seats, LED panels project programmable content onto the rear window, creating an animated backdrop. SCPS included many custom upholstery elements into the design of the Gamers’ IS interior. Smart Tint on the windows dims the cabin for gameplay.

Lexus Gamers’ IS

Integrated gaming system

In the passenger’s side is a fully integrated gaming system complete with haptic feedback in the seat and a high-def, fully positional curved monitor. The curved monitor was chosen over a flat one by nearly two-thirds (64%) of Twitch voters. The system features a retractable keyboard and mouse platform, and a one-of-a-kind 3D printed game controller.

Lexus Gamers’ IS

‘Cyber’ controller design

Nearly half (42%) of voters chose the “Cyber” design for the controller, featuring a metallic space gray and dark teal with neon accents.

Lexus Gamers’ IS

Custom-built PC in the boot

A custom-built gaming PC with an MSI Gaming GeForce GPU + AMD CPU is installed in the vehicle’s boot. It has sleek custom housing, all highlighted by programmable RGB LEDs. A fog machine and automated RGB lasers were installed for maximum reveal effect.

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