Manu Atelier: meet the sisters behind the cult handbag brand

Chic and surprisingly affordable, the Turkish label is a global success story

Manu Atelier founders Beste and Merve Manastir
Manu Atelier founders Beste and Merve Manastir
(Image credit: Manu Atelier)

How do you build a successful accessories label? These days, it’s not just a question of innovative design. It’s about understanding your customer base and creating an emotional impact through social media. This language of desirability has to be sincere and aesthetically strong, tailored to young consumers who expect transparency in a brand, as well as a narrative they can identify with.

So here’s the perfect case study: Manu Atelier is a handbag and footwear success story for the modern age. Founded in Istanbul, Turkey, by sisters Merve and Beste Manastir in 2014, the young brand specialises in contemporary silhouettes that strike the perfect balance between everyday practicality and stylish flair.

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