Audi ‘turd’ car prompts mirth in France

And other stories from the stranger side of life

New Audi electric car name means ‘turd’ in French
(Image credit: ROBYN BECK/AFP/Getty Images)

German carmarker Audi has sparked some unexpected reactions after unveiling its new line of all-electric vehicles. Observers in France have pointed out that the name Audi has chosen for the series – “e-tron” – is almost identical to the French word “etron,” which translates as “turd” or “excrement”.

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